Google’s newest browser, Chrome 76, is currently rolling out across all platforms at the moment. The new browser update comes with lots of fresh features that include greater support for Incognito Mode, blockage of Adobe Flash, and fixing of over 40+ security flaws.
Flash plugin will no longer be able to play on the new Google Chrome 76. Several other browsers have also equally blocked Flash from playing, and Adobe announced it will withdraw support for Flash by the end of 2020.
Internet users who love to browse using privacy features will find the improvements made to Chrome’s Incognito Mode very helpful. People browsing under the Incognito Mode will not be trackable when they visit any sites and they won’t leave trails behind them anywhere on the Internet.
Meanwhile, Google said it would patch a flaw that enabled some websites to know if there are Incognito users browsing their sites.
“People choose to browse the web privately for many reasons,” Google said. “Some wish to protect their privacy on shared or borrowed devices, or to exclude certain activities from their browsing histories. We want you to be able to access the web privately, with the assurance that your choice to do so is private as well. These principles are consistent with emerging web standards for private browsing modes.”
Some people are forced to turn privacy protection when using the internet because they are victims of political oppression or domestic abuse, while some are just concerned with personal or business safety.
The fallout of this is that websites which allow users to read a given number of free articles will no longer be able to track the number of articles users have read. It could also mean that websites generating revenue from paywalls may lose money since some users will be able to bypass paywalls when websites can’t track their activities.
To this extent, Google advises websites that use paywall to find a better way of managing their revenue strategy, since the search engine giant would not compromise the principles behind the implementation of Incognito Mode.
“Our News teams support sites with meter strategies and recognise the goal of reducing meter circumvention, however any approach based on private browsing detection undermines the principles of Incognito Mode,” Google said. “We remain open to exploring solutions that are consistent with user trust and private browsing principles.”
Individual websites and users will be able to determine how these new changes to Google Chrome 76 affect their internet browsing or income generation experiences.